Q. Why will you not just give me a CD of all the images you shot?
A. There are several reasons, the most important being that the images are
saved in raw format and without special software you couldn’t open
them anyway. Our digital camera’s aren’t exactly like the one
you purchased for $1000.00. They record a much wider range of tones and colors
and in order
to
process this data they require special software. While it’s true the
latest version of photoshop will open some raw images you still need the training
and
experience to process the images correctly to achieve maximum detail and density.
It’s my responsibility to turn over to you the best image I possibly
can for the purpose you require and it’s my reputation on the line if
images are published that do not look professional. Giving you the raw files
would
not accompish this.
Another reason is we don’t need to charge you to process all the photos,
we provide you with the photos you need for a specific use. When shooting your
project we will shoot many angles, lighting variations, exposures, ect. you
will choose
the one that suits your purpose. After you make your selections we will then
color and density correct, retouch, drop backgrounds and do any other manipulation
you request. We will then find out the specs for your print job, make the necessary
CMYK conversion on calibrated equipment and write your CD’s. You will
only be charged processing fees on the images you actually use. You will receive
a CD of proofs for reference so you may order other images for other projects
as needed. Also we are in the business of creating and selling copies of
photographs, we reserve the right to produce any copies that are made of the
photos. We
put a lot of time and expense into creating the photos and to allow you to
take them to the corner photo lab for prints or posters would not allow me
to make a profit, and that's what we are here for after all.